I'm the Co-founder and Creative Director of fashion brand, Paris Georgia basics and online store, The Mercantile. Our store is a curation of local and international brands we love, as well as hand-picked vintage from around the world.
We are lucky to have had Paris Georgia basics picked up after our first season by a New York showroom, Maryam Nassir Zadeh. We design for the discerning and confident woman, who has a conscience when it comes to her wardrobe. She's unbothered by fashion credentials, she would rather focus on fabric and form.
Indeed a similar situation! It's funny, you never know what's around the corner when you start your own business. It just grows organically and the direction can chop and change, and I love change!
Paris Georgia basics was originally created to fill the gap in The Mercantile Store. We wanted to compliment our one off vintage pieces with more refined garments. We have just kept growing from there, we've had incredible press and have found our strongest market in Australia and the U.S. It's a thrill seeing women I admire wearing our clothes.
And the dress you're wearing now is one of your designs?
Yes! The dress I'm wearing Paris Georgia SS17, it has just been released on parisgeorgiabasics.com - I have been longing to wear it, waiting for the collection we designed months ago to be made is torture! Nevertheless, having our own brand is an incredible adventure.
I love this flavour. I'm having some friends over for dinner tonight so it's the perfect dessert. I'll probably eat the most, and regret it after!
Photos by James Lowe.